Community Coffee Triumphs: Newcomer of the Year Award with Optimizely and Brilliance Support
In a remarkable achievement that underscores its growing influence in the B2B eCommerce landscape, Community Coffee has been honored with the B2B eCommerce Association's Newcomer of the Year Award.
Planning Your B2B Digital Journey
Hearing success stories about B2B organizations is incredibly invigorating. There is so much opportunity in this space
Avoid Self-Implementing eCommerce: Trust Professional Help
Sure, DIY projects have their charm. Planting your own garden? Fun and relaxing. Assembling an eCommerce platform from scratch?
Unlocking Success with Brilliance Success Plans for Optimizely Users in B2B, Manufacturing, and Distribution
In the fast-paced digital landscape of B2B, manufacturing, and distribution, staying ahead of the competition requires more than just robust platforms—it demands strategic support that nurtures growth and innovation.
Brilliance Business Solutions Ranks No. 3721 on 2024 Inc. 5000 | 125% Revenue Growth
Inc. revealed today that Brilliance Business Solutions ranks No. 3721 on the 2024 Inc. 5000, its annual list of the fastest-growing private
Brilliance Business Solutions Announces Strategic Acquisition of Norsland Lefse
Brilliance proudly announces the acquisition of the niche food manufacturer, Norsland Lefse, LLC and Norsland Lefse Bakery and Cafe, LLC.
BigCommerce's Offensive Playbook: B2B Features for IT Leaders
Just as an NFL team meticulously designs offensive playbooks to conquer the defense, IT leaders need a strategic approach.
6 Questions IT Should Ask Their Boss Before the Next B2B Ecommerce Project
According to Gartner® Press Release, a new survey by Gartner, Inc. found that “fifty-six percent of organizations said they had a high
7 Reasons Why IT Departments Fail to Deliver Value with Digital Commerce
Mid-market suppliers’ initial steps into digital commerce often fail to deliver value. It isn’t for a lack of technical skill.
To Lead in B2B Digital Commerce, Think Bigger, Broader, and Incremental
I have been working with mid-market B2B companies to implement digital commerce for more than 20 years.
Brilliance Developer, Sam Kitzrow, Earns B2B Commerce Cloud Developer Certification
Sam Kitzrow, a talented developer earned his B2B Commerce Cloud developer certification. Episerver certification exams are challenging and test a combination of skills-based on-platform experience, theoretical knowledge, design guidelines and aspects of recent software releases.
BigCommerce B2B Edition: Expanding B2B Functionality
As the CEO of an eCommerce Development company, I have been building digital commerce solutions for companies for more than 20 years, with a niche in serving the B2B space.
Ecommerce Compensation
One of my first sales jobs was selling copiers and printers for one of the big players. Every quarter they would release a new sales program
Year-end Showdown: Epi vs. Magento vs. Sitecore
We have created a convenient free downloadable chart summarizing my last two articles Sitecore vs Episerver: Why Episerver is the Better Choice for Your B2B Business and Magento vs Episerver for B2B Digital Commerce: Revisited.
Magento vs Episerver for B2B Digital Commerce: Revisited
For you to grow against much larger online competitors, you need to select a software platform that enables you to demonstrate that you understand your customer, their pain points, and your products and services.
Sitecore vs Episerver: Why Episerver is the Better Choice for Your B2B Business
We reviewed Sitecore and Episerver several years back and made the choice to partner with Episerver because we believed Episerver’s ability to support efficient upgrades along with a strong commerce and content framework and innovative personalization tools was the best fit for our customers.
Insite Software and Episerver: How Episerver’s Acquisition of Insite Provides a Stronger Foundation for B2B Commerce Growth
On December 16, 2019, Episerver announced a definitive agreement to acquire Insite Software, a leader in the B2B digital commerce space.
Optimizely Digital Commerce Tool Box
To help you learn more about the Optimizely platform, here are our top twelve Optimizely digital commerce resources, a.k.a. the Brilliance Optimizely Digital Commerce Toolbox.
THAT Conference Notes: Frontend Security, Object Mapping, S’mores, and So Much More!
THAT Conference is a tech conference for developers, rooted in community, exploring the internet of things, and all technologies used for mobile, web & cloud.
Key Considerations For Importing Data To Your eCommerce Platform
The quality of your data will impact your user experience.
Create-React-App for Episerver
Brilliance’s Comet App saves developers time in using React for front end development with Episerver by working through installation nuances
3 Ways to Improve a BigCommerce Site
Utilize multiple BigCommerce features to build a website that truly represents your brand and kick-starts your sales.
Live Chat and Chatbots for B2B Digital Commerce
You can drive more revenue and increase customer loyalty by leveraging digital tools such as live chat and chatbots.
5 Takeaways from Gartner Tech Growth and Innovation Conference 2019
Marketing and demand generation play a larger role.
Why Growing B2B Sellers Should Choose BigCommerce
We recommend BigCommerce for growing B2B sellers.
The Milky Way Tech Hub: Making Milwaukee the Most Inclusive Tech Hub in the Nation
The Milky Way initiative is working to transform Milwaukee into a tech hub representative of the city’s diverse population
B2B Digital Commerce Trends to Watch: A Recap from B2B Online 2019
You need the right people to effectively implement digital commerce
Customer Satisfaction is a Key Indicator - How Does Your B2B Company Stack Up?
Employee engagement, offering high quality products, ease of fulfillment and self-service are some of the key areas to improve customer service.
Leadership and Culture in A Digital Transition
Your team needs to embrace change to accomplish your digital goals, and you will need to partner with experts who have accomplished this before.
Infographic: B2B Digital Commerce Drives Revenue
Self-serve digital commerce will increase your revenue, and your competition is ahead of you or will be soon.
The Amazon Disruption – eCommerce is Unavoidable in the B2B Space
Digital commerce is a key strategy required for the future growth of your business
What It Really Takes To Grow Your eCommerce Revenue
Growing revenue online requires an ongoing commitment.
Money on the Digital Table
Strategically use content and digital tools to build trust, generated leads and grow your market share.
More Common eCommerce Failures and What Causes Them
Bad data management can result in a poor user experience
Future-Proofing Your Website
Customers increasing need an experience that is easier, faster, and personalized.
Adventures in eCommerce: Chapter 1 - Building an eCommerce website
Building an eCommerce site takes careful planning and execution.
Downsides/Gotchas of using Projections in Episerver Find
Episerver Find allows you to write search queries quickly using a LINQ like syntax leveraging Episerver’s cloud servers to do the heavy lifting.
Skilled Labor Shortage in Manufacturing: How eCommerce Can Help
Attract talent, increase profits, & better serve customers during transitions in your workforce.
Marketing vs IT: What Should The Top Priorities Be For Your B2B eCommerce Site?
Marketing and IT teams have different priorities that often lead to conflict
3 Signs That Your B2B Business Model Is Becoming Obsolete
Investing in online strategies protects your business from changes in the market
Improve Your Content, Improve Your Commerce
Consistent, Quality Content will keep visitors coming back to your site
eCommerce Web Development: Agile and Waterfall Methodology
Even if you don't use agile in its purest form, using key elements of agile helps projects to be more successful.
Why We Moved Our Brilliance Site to Episerver
Episerver offers benefits in ease of maintenance, SEO, mobile and through personalization.
eCommerce Integrations: Episerver, Olark, Yotpo, SmartyStreets
Integrations can add value to your eCommerce site without major development expense
The Underutilization of eCommerce Software Investments
Maximizing your ROI requires continuous improvement and Episerver provides new tools to drive ROI.
GDPR: What Does It Mean for Your B2B eCommerce Site?
Learn about GDPR and whether you need to take action
Making a create-react-app project in .NET in Episerver
Adding React via create-react-app is easy and adds powerful functionality to Episerver.
Create-react-app and ASP.NET MVC 5 into Episerver
Adding React via create-react-app is easy and adds powerful functionality to Episerver.
How to Hire an eCommerce Developer
eCommerce development is in demand. It can be challenging to staff your internal team.
Why Episerver May Be Your eCommerce Solution, And How To Launch It Quickly
For companies looking to grow strategically online, Episerver offers a low TCO.
BigCommerce For B2B Companies
BigCommerce offers customer specific pricing, draft orders, and mobile ordering for sales reps through Handshake.
How to Boost Your B2B eCommerce Revenue
Converting visitors in a B2B model isn’t exactly the same as B2C. Learn practical tips on how to drive revenue through key B2B eCommerce features.
Comparing Platforms for B2B eCommerce
Learn how to choose the right software platform for your B2B eCommerce project
How 4 Ecommerce B2B Platforms Are Improving to Meet Your Needs
Software is changing quickly. Educate yourself to make the best choice.
How We Guarantee an On-Time On-Budget eCommerce Project
It is possible to deliver a site on-budget. It requires a plan and a process.
Predicting the Value of eCommerce for Your Business
A data-driven business case, showing ROI, will help clarify priorities
eCommerce: What is Missing in Forrester’s Recent Report
Content management is a key aspect missing in most ecommerce platforms.
Does Your eCommerce Solution Achieve Your Goal?
There may be a better path to achieving your goal than you imagined. Share your goal and get feedback.
Women Leading the Way in Business, Including Ours
Women bring skills to business leadership that have a lasting impact
B2B and B2C Ecommerce Site Review – Aleias.com
Colors, product reviews, and reductive navigation can be used to increase revenue.
Trends in B2B eCommerce - Episerver Ascend
Episerver is using machine learning to increase sales and customer engagement
Solving Problems: How Your eCommerce Project is Like a Cat Cake
Explain your problem and ask your developers to solve it. Don't decide the solution first
What You Need To Know About AspDotNetStorefront Version 10
AspDotNetStorefront v10 provides an improved technical architecture and is PA-DSS compliant.
Successful Email Marketing Strategies in the B2B Space
Done right, email is a strategy increases the lifetime value of your customer.
How Scoping Your eCommerce Project Can Save Time and Money
Horror stories abound. A strong process and requirements gathering minimizes your risk.
Common B2B eCommerce Failures and How to Address Them
Search, shipping, and promotions are error prone in eCommerce. Here are possible solutions.
Maintaining Your B2B eCommerce Site: Saving Now, Paying Later
Ecommerce site require ongoing attention to compete effectively online.
Headache Free Development: Saving Now, Paying Later
You need to understand the different risks involved in using your internal team, a solo programmer or an outside agency for your web development.
B2B eCommerce Software: Saving Now but Paying Later (Part 1)
There are few software platforms on the market that are strong at both content and eCommerce.
How to Properly Maintain Your eCommerce Site
eCommerce sites need ongoing maintenance in 6 key areas.
Security Risks With Credit Cards in B2B eCommerce
Even if you don't store credit card information there are still security precautions you need to take
Answers to 7 Common Questions About Upgrading to TLS 1.2
Your customer's data is at risk if you don't upgrade to TLS 1.2 and many third party services will stop working for you
Ballpark Pricing For B2B eCommerce Projects
You can get a sense of what eCommerce will cost based on your # of SKUs, integrations and content needs.
AspDotNetStorefront VS Magento
AspDotNetStorefront is a platform that packs a punch for a smaller cost
Comparing Quotes from Different eCommerce Vendors
Quotes may be less expensive because they fail to include work that is key to your success
Personalizing Your B2B eCommerce User Experience
Personalization enables you to drive more revenue and improve customer loyalty
Online Tools to Boost Your B2B eCommerce Revenue
Basic eCommerce can be expanded with tools that make it easier for customers to place orders
Mobile B2B eCommerce Design: 3 Considerations as You Get Started
Manufacturers and distributors have unique challenges when it comes to mobile eCommerce development. A few years ago mobile support was a recommendation.
Episerver Ascend 2015: Highlights and New Features
Episerver has released features that make marketers lives easier
How to Growth Hack Your B2B eCommerce Site
Start with an idea and improve based on feedback
How To Keep Your eCommerce Project From Running Over Budget
Planning and process are key to keeping your project on-budget
Common eCommerce Surprises - Price Increase
There are specific areas that often cost more than expected
What I Learned About eCommerce at NASA
Space flight and eCommerce have more in common than you might expect
Episerver vs. Ektron: Considerations and Comparisons
Episerver is stronger at commerce, mobile and site search than Ektron.
Defining the ROI of B2B eCommerce
Understand some of the clear advantages that an eCommerce site will bring to your business
Difference Between Marketing and IT
It is possible for you to make changes to your website without requiring IT assistance
Why Manufacturers Can’t Ignore eCommerce
The competition, efficiency and cost benefits are three prime reasons why manufacturers are starting to emerge online.
B2B eCommerce experiences
Over our 17 years in business, we have seen issues that have tripped others up, and we can help you to plan your roadmap to address these issues in advance.
Add eCommerce to Ektron: How Ektron Users Can Leverage Episerver Commerce
Leverage Episerver for commerce by starting with pre-built solutions like Brilliance's Catalyst
Minimizing Technical Debt in B2B eCommerce
High technical debt is common in B2B eCommerce, leading to expensive application maintenance costs, and we need to understand it so that we can avoid it
Account Management Challenges for B2B eCommerce: Multiple Customers per Account
In a recent Forrester Research study, eighty-nine percent of respondents agreed that implementing eCommerce for their B2B business increased annual company revenue by an average of 55%.
ecommerce Material Safety Data Sheets (MSDS)
Don’t miss the opportunity that Material Safety Data Sheets (MSDS) provide for your online store. While manufacturers and suppliers understand the regulatory requirements for MSDS, they often miss the opportunity to improve their product sales through the effective use of MSDS on their website.
The Future of e-Commerce: 5 Takeaways from VTNHMG
If you want to win in the future, you need to be willing to try new things and do things differently than you are doing today.
For the Manufacturer: How Can Mobile eCommerce Benefit You?
What solutions are proving the most valuable to other manufacturers? The answer really depends on how you sell, what you sell, and your business initiatives and goals. Here are a few areas where we have seen manufacturers grow their profits using mobile eCommerce.
Mobile B2B eCommerce with Episerver Commerce
Episerver Commerce provides a strong set of tools to facilitate a powerful mobile B2B eCommerce site.
Mobile B2B eCommerce Solution Planning
When preparing for your mobile B2B eCommerce solution, there are a few areas that should be taken into consideration
Drive Sales Through Personalized Content with Episerver Commerce
According to Forrester Research, 70% of marketing executives believe personalization to be of strategic importance to their business.
AspDotNetStorefront Skins
Are you looking for a skin for your AspDotNetStorefront site? Here are 6 key questions to ask to ensure your skin can maximize your online revenue.
Prepare eCommerce site for holiday shopping
Site builds take 6-9 months. Plan 1 year ahead.
eCommerce Site Ready for the Holidays
Fast load times drive more revenue. Plus 4 more tips!
PCI Compliance: An Overview for eCommerce
You can work with vendors that make PCI compliance easier. It still will require work from you.
B2B eCommerce and AspDotNetStorefront
Here are the main reasons we’ve been using AspDotNetStorefront all these years for B2B eCommerce
Takeaways from Inbound Marketing Day 2014
Interesting content attracts a greater social following than engaging in a social conversation with your community.
Episerver, content, ecommerce, solutions
With the recent release of version 7.5 for both their Commerce and CMS platforms, Episerver continues to demonstrate their commitment to integrated content and eCommerce solutions.
Questions Executives Need to Answer When Planning for Episerver Commerce
EPiServer Commerce is a powerful framework for implementing enterprise eCommerce. Just like any powerful tool, it is only as good as effective as the plan and implementation. If you are preparing for an EPiServer Commerce project, here are three questions to start your planning process.
Top B2B eCommerce Myths
When it comes to eCommerce, every B2B provider's journey is liable to be different. But truly maximizing the opportunities available might require letting go of some of these misconceptions...
B2B eCommerce: Customer Specific Pricing with AspDotNetStorefront
Many businesses that sell to other businesses have a need to let customers pay a price that is specific to their account. When it comes to selling products online, this can be a challenge. The great news is that the customer level feature in AspDotNetStorefront enables customers to see and pay for products using their own pricing.
Content Management Systems, CMS
For many manufacturing and distribution companies, a content management system (CMS) is an important step in creating a flexible platform which allows your business to leverage the Internet. Here are 5 key reasons your team should evaluate a content management system (CMS).
Manufacturing Priorities
Manufacturers need to use the web to compete effectively in today’s economy. Websites aren’t just for consumer (B2C) sales anymore. Web technology has an important place in small and mid-size manufacturing companies.
eCommerce E-mail Marketing: Increase Your Returns
Our experience shows us that e-mail is a powerful way to increase your customer lifetime value and maximize the return on investment of your overall marketing programs. However, we often see that most B2B companies are not using e-mail marketing and if they are using it, they are not using it in a way that delivers consistent results.
Tips for Running a Successful eCommerce Business
Running a successful eCommerce business is hard work, and one of the hardest tasks of all is choosing which things to do first. Here are five straightforward things you can do to make a big immediate impact, while also laying down a foundation to build on.
Mobile Commerce (mCommerce)
The parameters of a mobile eCommerce (mCommerce) site are different enough that it's best to start fresh with a new user interface designed specifically for mobile visitors. It's good to use your regular eCommerce site as a source of inspiration and continuity in visual style, but if you want to succeed it's best to start fresh.
Accepting Credit Cards Online
There are four key things you need to know about accepting credit cards online.
Shipping for Web Stores
Your objectives to not lose money on shipping, to be fair to your customer, to easily administrate your web store, and to provide a shipping strategy that is easy to understand for you and your customers make this a hard job for anyone. Today, we will look at how online companies are dealing with this shipping dilemma, and what research has to say about the best practices for shipping.
How to Achieve a Better Website ROI
Would you be surprised to know that most business owners don’t know how to measure the return on investment (ROI) they get from their website? Discover the five steps you can use to calculate and improve your website ROI.
How to Get 10,000 Products on Your eCommerce Site
In the interest of helping businesses get their e-commerce site launched and having online sales coming in sooner, I offer these suggestions for getting products listed quickly on your e-commerce site.
eCommerce Content Tip #3: Use Product Reviews Effectively
Product reviews can assist an ecommerce site in building credibility, increasing customer confidence, and providing valuable information for the development of product descriptions.
eCommerce Content Tip #2: Use Your Statistics
In addition to tracking KPIs for evaluating your website, you should also be using your statistics to decide on what future content to develop.
eCommerce Key Performance Indicators (KPIs)
Learn the key metrics you should be using to evaluate your ecommerce site.
eCommerce Content Tip #1: Discover the Keywords People Use to Search for Your Product
Your search engine marketing consultant can use keyword databases to analyze this information for you, and to give you recommendations on what keywords you should be developing content for. In addition to being a great way to gain more traffic for your site – this gives you ideas for new content to offer.
Creating Content that Will Improve Your eCommerce Store Traffic
You need to focus on building quality traffic that will result in orders.
Episerver and Ektron
Episerver leverages Ektron's presence in the US with their merger
Post Launch Performance
There are three stages of post-launch support needed to track our progress towards that goal and ensure that the site produces the desired result.
ecommerce B2B planning guide
Are you in charge of an eCommerce project, but aren't sure where to start? Start here.
Learn how to create an effective content strategy for your ecommerce store
Learn the most effective strategies for managing your eCommerce content.
Ideas for Your Company for the Holidays
People buy from people. Share how you celebrate with your clients.
Future Proofing Your Business with BigCommerce
Marketers are pushing the “2020 sucks” narrative everywhere. While we all can agree 2020 has not been a banner year
B2B Quick Wins in Digital Commerce
You have built your business primarily by leveraging offline sales channels. You may do some digital commerce today
Building Compelling User Experience BigCommerce
Demo of our Orbit theme for BigCommerce In this week’s educational session, we were joined by Kayleigh Tick, UI/UX Designer at Brilliance.
Lighting Reimagined a Re-Platforming Story
Littman Bros, a modern luxury lighting distributor is investing in future growth by re-platforming their digital commerce solution
Platform Evaluation Process
John Harsh is currently leading an ERP / eCommerce platform review for his organization Gesswein.
Digital Transformation of Lighting Reimagined
A couple of years ago, Lighting Reimagined made a philosophical change and embraced the idea of digital transformation.
Optimizely & Neogen: Tips for Content Management Efficiency
Is your marketing team looking to implement a Digital Experience Platform and interested in tips on content management in multiple languages
Deliver Digital Projects on Time
Do you have trouble executing digital projects either on-time or on-budget? How about accomplishing both feats?
Business Analyst Perspective: Road to Digital Success
Asking the right questions is what Julio Morice prides himself on during his work with our customers and their users.
Building an Automation-First Integration Practice
Celigo solves integration challenges for businesses, enabling organizations to be more efficient and to innovate leveraging their data.
Get Your Arms Around Your Product Data
Is your product data similar to 2020? A complete mess, chaotic and difficult to manage. Join us as our guest Bill Gilgenbach discusses
Digital Accessibility: What steps are you taking?
Digital accessibility has gained a lot of traction over the past few years and should be on everyone’s radar.
Neogen
Managed rapid growth by implementing an enterprise solution that can scale for multiple global products and locations. An extensive project delivered on budget!
Graphic Controls / Nissha
Replatforming 2 sites & adding product recommendations increased revenue and got their content “under control, updated and translated in multiple markets."
Gesswein
Upgrading their complex eCommerce platform allowed for “more orders and more commerce with a lot less effort.”
Lighting Reimagined
Reimagine your space today with Lighting Reimagined. Shop the best in modern luxury lighting, furniture, and home decor.
